Formglas Branding and Advertising
Signal helped develop a complete rebrand of Formglas, the world leader in molded gypsum, concrete and composite based architectural products. Leveraging the original company logo, Signal developed a new brand approach for the organization, referencing a modern color palette and type system while showcasing their projects and technical advantages. Signal also developed the "Shaping possibilities" tagline which was used across most collateral and ties directly into the CNC custom molded properties inherent in their product.
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